The Complete Guide to Integrating Electronic Payment Systems with Your E-commerce Store
If you are looking to achieve the highest sales percentage in no time, Shahbandr platform provides you with a comprehensive guide to integrating your online store with different electronic payment methods. It’s not only about designing a modern online store with attractive themes; you should also pay attention to every detail in your store. Customers always choose the easiest ways to buy and pay without extra effort or wasting time. Therefore, the electronic payment methods and options we offer ease the process for them to choose, buy, and pay for the product they want in very simple steps. As a result, you receive your money without being restricted by location, as is the case with traditional or old payment methods.
What is an online store?
We offer you a comprehensive guide to integrating your online store with online payment methods and provide a scientific and simplified definition of the online store. It is the most specialized website launched by companies for buying and selling a product or service through smartphones and the internet, without the need for customers to visit a traditional store for purchasing while ensuring customer data security and facilitating their purchasing process.
The online store is a comprehensive and unified gateway for all merchants in the global market. It has low costs, is easy to use, and can be customized according to all customer needs, without being restricted to a specific geographical location, thereby contributing to increasing sales in your store.
What’s an online payment system?
Online payment, or electronic payment, is the most advanced system, which is facilitated through collaboration between the company or store and some banks, allowing the customer or store user to transfer funds in exchange for purchasing a specific product or service through the internet, whether through store applications or remittance companies. This service helps you record all financial transactions, settle installments and bills, and sign all dues and sums electronically, without leaving your office.
Today, there are many electronic payment methods available in our Arab world, and you need at least one of them in your store. You should know that integrating your online store with advanced electronic payment methods is one of the most important factors for the success of the purchasing process and increasing your sales in a very short time.
The importance of providing online payment methods to your online store
Creating a successful online store is not the only way to generate profits. In this advanced business process, it is essential to complement it by equipping the store and linking it to electronic payment methods. This is what we offer you at the most affordable prices and in the easiest ways, to provide you and your customers with the following advantages and benefits:
- Saves time and effort for both you and your customers without being restricted to a specific geographical location.
- Ease of receiving all financial dues in exchange for goods or services from the store, securing financial amounts for you, and providing detailed reports on payment transactions.
- Availability of various payment methods, granting the customer complete freedom to choose the method that suits them.
Types of electronic payment gateways
Since we are presenting to you a comprehensive guide to linking your online store to electronic payment functionality, it is necessary for you to become familiar with the most important types of electronic payment gateways, which vary according to the method of routing or processing, and are divided into 3 types as follows:
- Direct Payment Gateway through the Website:
This type allows for direct payment through payment gateway software installed on your website server. Activating this service requires an expert and professional programmer. It is the most effective and professional method, preferred by all customers, and adopted by major companies worldwide. It enables receiving payments without the customer needing to leave the website or redirect to another site. However, it is a costly type and requires a significant financial investment.
- Redirect Gateway:
This type relies on redirecting your customers to a specialized payment gateway to complete the purchase and then redirecting them back to the store. It is the least expensive and safest option, especially suitable for small websites or beginners.
- Backend Control Panel Processing Gateway:
Payment gateways receive payment requests on your online store, and then customers are directed to the backend control panel, also known as the backend, to process the payment. This type is an intermediary between direct payment and redirection from an external site. Some gateways like PayPal and Stripe offer this option, which is the most reliable and professional, but it also comes with a high cost.
Your guide to integrating electronic payment into your online store
We provide you with a comprehensive guide to integrating electronic payments into your online store and how to properly handle and manage the various electronic payment methods we offer. If you have already chosen the store’s operation method and the appropriate payment methods for the product or service you offer, the payment method follows the following steps:
- Selecting electronic payment:
This is the most important step. Your store should support multiple payment methods, handle company invoices, and provide global payment methods that customers can easily use whenever they wish to make a purchase. Ensure convenience at all payment stages.
- Add payment button:
Ensure that all necessary buttons the visitor may need while in the store are available, so they don’t have to search for multiple items simultaneously. Add a payment button that attracts them to make the purchase and prompts them to pay without having to navigate through multiple advertisement pages, which may lead them to exit the store without completing the purchase.
- Prepare data entry form:
Customize the payment form that the customer will fill out with their details. Make sure it is attractive and easy to use, with clear fonts that do not tire the customer, and it should not exceed one page or contain unnecessary information. Assure the customer that all entered data is completely secure and confidential, maintaining their privacy.
- Obtain authorization for balance and card validity:
When using any of the various electronic payment methods, you must verify the balance and validity of the credit card. Any damages incurred will be your responsibility. This point is handled by the bank when the customer requests purchase form data. Ensure that you rely on a company that provides you with diverse payment methods.
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